Cat Track
A week of collar-sensor data reveals how Peach and Toast move, rest, and share their daily routines.

Hi, I’m Todd. 👋 I’ve spent my career building consumer products that shape how people create, discover, and connect. Currently, I’m a senior director of product management at Instagram, where I lead the Creators org. Previously, I led Instagram’s Relevance org and founded YouTube Shorts, taking it from its first prototype to more than 2 billion monthly users and 200 billion daily views. Earlier, I worked on Stories and publisher tools at Snapchat, and on tweets at Twitter, where I led the effort to make tweets longer.
My work spans zero-to-one product development, growth at massive scale, content ecosystems and network effects, recommendation systems, and applying advances in AI and machine learning to products used by billions of people.
This site is where I share what I’m tinkering with: AI prototypes, hardware experiments, games, tools, data visualizations, and other explorations driven by curiosity.
A week of collar-sensor data reveals how Peach and Toast move, rest, and share their daily routines.

An AI-assisted pipeline that recovers data from flat map images, aligns it to Mapbox, and makes the layers independently composable.

A living record of how leading AI models allocate probability across eleven possible endings for humanity’s relationship with AI.

An agent learns a 1989 NES puzzle game from pixels, a controller and save states alone, with no rules, object names or solutions.

A virtual pet cat on a $30 ESP32-S3 board that learns when you tend to visit, then meows to get your attention.
An AI agent teaches a small GPT to play Othello five minutes at a time, then a probe reveals the board it built inside.

An interactive timeline of how video production, distribution, and consumption have changed.

A trip-planning tool with crowd forecasts, weather, and campsite availability by park zone.

A data exploration of China’s changing U.S. Treasury holdings and official gold reserves.

A structured interview prompt that turns a product idea into a detailed spec for coding agents.

A practical explainer for framing a risk, scoring its likelihood and severity, and buying it down.

A sourced collection of widely cited market indicators, with calculations and limitations.

An interview-style prompt that helps turn a rough idea into a more useful prompt.

A modeled summer Sunday of bicycle traffic across Copenhagen, compressed into sixty seconds.

A jailbroken Kindle Oasis turned into a fixed, always-on weather display that refreshes every 15 minutes.
