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The life cycle of rap slang

When a word arrives in rap, who carries it, where it comes from, how long it lasts, and how long it takes pop to say it. 243 terms, tracked across nearly a million rap lyrics from 1988 to 2021.

Rise and fall

Every word has a shape

The measure throughout is simple: of all the rap artists who released songs in a given year, what share used the word at least once. Counting artists rather than songs keeps one prolific rapper from manufacturing a trend. Some words climb, peak and all but vanish within a decade. Others were still climbing when the data ends, in 2021.

Share of active rap artists using each term, 1988–2021

3-year average. Each panel is scaled to its own peak. Select one to open it below.

Came and wentStill climbing in 2021Built to last

Slang calendar

Thirty years of peaks

Each dot is one term, placed at the year it peaked and sized by how many rap artists used it at that peak. Words that already had an ordinary English meaning are drawn as small hollow rings, because their counts mix old and new senses.

Peak year of every tracked term, by category

Hover for details. Select a dot to open the term.

FadedCoolingRisingAlso a standard word

Look up a term

Any word, its whole life

Pick a term to see its adoption curve in rap against pop, R&B, rock and country, the artists who used it first, the rappers who pushed it as it took off, and the artists who used it most.

Crossover

How long until pop says it?

The same lyrics dataset covers pop, R&B, rock and country, so each word's arrival in those genres can be timed against its take-off in rap. Take-off means the start of a word's final climb to its peak, the point where it reached a quarter of its peak usage.

Take-off year in rap versus R&B and pop

Terms with a clear take-off in pop. Words with older standard meanings are excluded.

RapR&BPop

How far each term traveled

Peak usage in each genre as a share of the word's peak in rap.

Who started it

Early adopters, popularizers, and owners

For each word, three different groups of artists matter. Early adopters used it in the years before it took off. Popularizers are the rappers who used it most as it took off, weighted by how widely known they are, measured by how many language editions of Wikipedia cover them. Owners are the artists who used it in the most songs.

Early adopter means earliest in this dataset, not the person who coined it. Genius dates are occasionally wrong, so songs dated years before the rest of an artist's catalog are ignored.

Burning out faster?

Is slang turning over faster?

The streaming era feels like a blur of disposable catchphrases. To test that, every rap-specific word that rose and peaked was grouped by the era of its peak and lined up on its peak year. The measure uses a fixed pool of established artists, so the 2018–2021 flood of one-off uploads doesn't pass for churn.

The typical life cycle, by the era a word peaked

Median usage relative to peak, years before and after the peak.

Vocabulary that survives five years

Of the 200 most-used rap-specific words in a year, the share still in the top 200 five years later.

New meanings

Same word, new meaning

Some of rap's biggest recent words are old words with a new job. Each use of these words was sorted into a sense by the words around it: a cap next to no or stop is a lie, one next to pop or bust is a gunshot, and one next to fitted is a hat. Uses with no clear signal are left unclear.

Share of uses by sense

Words that most set each era apart

Words appearing within eight words of the target that are most distinctive of each era compared with the others. The number is how many uses of the target they appeared next to.

Regions

Where slang comes from

Artists were matched to where they came up using Wikidata and Wikipedia: hometowns, formation places, birthplaces and scene genres. That covers about 80% of rap songs released before 2010 but under 20% after 2015, when Genius fills up with uploads from artists with no public profile, so the regional picture is sharpest for the first two decades. The lists below show the words each region's artists use far more often than artists from everywhere else.

Most distinctive words by region

Bar length is the share of that region's artists who used the word. The number is how many times more often they used it than artists from everywhere else. Place names are listed separately as shout-outs.

How regional terms spread

Share of each region's artists using the term.

How this was made

The lyrics come from a cleaned, English-only version of the Genius song lyrics dataset: about three million songs across rap, pop, R&B, rock and country, each labeled with its main genre and year. Songs dated before 1988 or after 2021 were set aside. There are too few before 1988, and 2022 covers only part of the year. Genius's own translation accounts were removed.

  • Adoption is the share of each genre's active artists who used a term in at least one song that year, averaged over three years.
  • The 243 terms, their spelling variants and their phrases were curated by hand, starting from words the data showed were far more common in rap than in other genres and that rose sharply at some point. Slurs are excluded.
  • Take-off and peak are found by walking back from the peak year, so an older meaning of the same spelling doesn't pull the dates earlier.
  • Genius skews heavily toward recent years and includes many amateur uploads. The turnover analysis uses a fixed pool of established artists to correct for this.
  • Word senses come from keyword rules applied to the eight words on either side of each use. They're transparent and approximate.
  • No lyrics are reproduced here. Only counts, artist names, song titles and single context words are shown.

Data: Genius lyrics from genius-lyrics-cleaned by Christopher Dickinson (MIT license), a cleaned cut of the Genius Song Lyrics with Language Information dataset. Artist origins and fame from Wikidata. Code and data pipeline on GitHub.